A small sample of our work

Ipanema Flip Flops

Ipanema Flip Flops

NY Life

NY Life

Santoni Law P.A.

Santoni Law P.A.

New Smyrna Marina

New Smyrna Marina

Orlando Philharmonic

Orlando Philharmonic

What exactly do we do?

Branding

Your product. Your logo. Your mission. Your identity. Everything that makes you, you. We’ll lay a foundation, message and graphic representation to distinguish your business from the rest in this brand-overpopulated world. We’ll help you develop a loyal, emotional connection between your company and your customers.

Website Creation

The blueprints of your presence on the web. Your website is often your first true impression on customers and can essentially make or break your chances at conversion. We’ll create a responsive website that’s tastefully catered to your business needs and make sure it’s ready for whatever your customers throw at it.

Advertising

You’ve built an amazing company and have a product or service to match it. Now it’s time to tell the world about it. From traditional to digital strategies, we can help you!

Those are the big ones, but we do other things just as well

  • Photography
  • Press Releases
  • Copywriting
  • S.E.O.
  • Blogging
  • Video Production

If what you need isn’t listed, give us a call anyway. If we can’t help, we can probably point you in the right direction.
We have a lot of friends.

407.226.9774

Who are we?

  • Hugo Azzolini

    Hugo Azzolini

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    Hugo Azzolini

    President

    "Back to work!"

    Boss. Big Kahuna. Top Dog. Giant Nacho. He's called many things here at Different Perspective, but Hugo would prefer if we just called him by his name. Considering he founded the company and can fire indiscriminately, we tend to obey this request.

    A native of sun swept Rio, Hugo boarded a plane in the early 2000s and traded speedos for briefcases, bringing years of business training and advertising knowledge to the quickly growing Central Florida area.
    In the day to day, there isn't much Hugo doesn't have his hand in, making him the cornerstone of Different Perspective.
    And if you want to feel the weight of that stone, try hiding his coffee mug...

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  • Robert Jones

    Robert Jones

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    Robert Jones

    Creative Director

    "I Love You."

    Rob didn't follow the conventional path to design prominence. The only art school he attended was a bit of doodling in the sixth grade. In-between stints as a motorcycle salesman and a brief position as a zoo keeper, Rob would continue to doodle here and there, but it wasn't until he was introduced to a “slightly less than legal” copy of photoshop that he understood his true calling. With the recession of 2008 hastening his exit from the sales market, Rob decided the best course of action would be to jump into the scary world of design with both feet and wish for the best.

    The “best” came calling in early 2012 when he was invited to join the Different Perspective team and the rest they say... is history.

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  • Shawn Rice

    Shawn Rice

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    Shawn Rice

    Web Developer

    "Word!"

    Shawn quickly warmed up to the Different Perspective family by insulting the strength of our coffee and then blowing our minds with his coding abilities. His primary responsibility is to turn the often ridiculous and ambitious ideas of Different Perspective's designers into actual working web products.
    A good example of Shawn's technical prowess would be all the gee whiz, shiny and slidey bits in the site you're currently reading (we're told shiny and slidey aren't in fact, technical terms).

    In addition to coding, Shawn has a degree in acting and is available for birthdays and get-togethers.

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  • Priscilla Azzolini

    Priscilla Azzolini

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    Priscilla Azzolini

    Director of Communication

    "Calm Down."

    As our Director of Communication, Priscilla is the only Different Perspective employee authorized to spend most of her work day playing on social networks. She's tasked with maintaining effective communication between Different Perspective, clients and partners so together everyone can reach a common goal.

    When she's tired of 140 character limits, Priscilla doubles as Different Perspective's photographer and videographer. Having honed her skills behind a lens for well over a decade, she can bring out the beauty of any subject; her favorites being her two weiner dogs, Lucy and Maggie.

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  • Rafael Guerra

    Rafael Guerra

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    Rafael Guerra

    Director of Business Research

    "What is Seen, Cannot be Unseen."

    Forensic Scientist. Dentist. Magician. It can be difficult to put a finger on precisely what Rafael is. It's not, however, difficult to figure out what Rafael does. His job description may involve acquiring clients, but his influence can be felt in every project that goes out the door.
    From overseeing the internship program and making presentations to assisting in the creative process, Rafael is an integral part of the Different Perspective experience.

    He also has no qualms about adjusting your bicycles gears on the weekend, just be ready to help him hang some shelving in his garage.

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  • Mitchell Carr

    Mitchell Carr

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    Mitchell Carr

    Copywriter

    "I've got a fever. And the only prescription is more cowbell."

    Mitchell joins the team here at Different Perspective as an intern ready to gain experience in creative development with a strong focus on copywriting. Having just graduated from the University of Central Florida with a degree in Interpersonal & Organizational Communication, Mitchell brings a fresh perspective to the table as he creates content for social media, blogs, print solutions and more. In his hours apart from Different Perspective Mitchell works at Starbucks, “caffeinating” the people of Orlando one cup at a time. Whether it’s in decadent, overpriced lattes or in riveting, eye-catching copy, you’re bound to see Mitchell’s passion and creativity bleeding into every area of his work.

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Further Reading

Tweet'n Away

Content Marketing

Content Marketing: It’s Either Boosting or Killing Your Web Presence The most vital asset your organization can have in 2014 is a solid web presence. Every day, countless pieces of content fly around the web in all directions with the intention of reaching and influencing targeted readers. Whether you’re creating your own original content or curating and sharing content from somewhere else, Content Marketing is an optimal method of reaching a mass number of your potential consumers online, and it doesn’t look like it’ll slow down any time soon. According to a recent...Continue Reading