Client spotlight: Transforming business communication with Voxtell
Learn how we helped Central Florida’s leading business communication provider
Voxtell is transforming business communication for small and mid-sized companies. Using the latest in telecom technology and cutting-edge features, their cloud-based phone solution is easy to set up, reliable, and will integrate seamlessly with other systems.
With a complete suite of business solutions—including contact center, conference calls, analytics and call logging—Voxtell customers have everything they need for success.
Voxtell came to us as an existing business in search of a new direction. They wanted to shed the corporate feel of their current logo, branding and website and bring something fresh to the world of business communication. They also wanted to redefine their brand message to explain that they offer much more than just phones for business.
How we helped
We began by overhauling the Voxtell logo, consciously avoiding the cliches often associated with telecom companies. We complemented the fresh new logo with clean, simple typography. The new tagline – ‘Transform Communication for your Business’ – emphasizes all that Voxtell has to offer.
We kept the existing color palette of vibrant orange that we had previously created for them, and added accent colors that complement the fresh feel of the brand. We carried this through all of Voxtell’s marketing communications, including stationery, promotional materials, office graphics and online presence.
We designed a new, completely restructured website, redefining Voxtell’s message and repositioning them as a leading business communication company. Taking a departure from the dense information and jargon that filled the old website, the redesign is clean and modern. The new website provides all the information that customers need as well as establishing Voxtell as a source of valuable insights, in the form of e-books and industry blogs.
We overhauled Voxtell’s presence on social media, and are responsible for their ongoing social media management. We also write regular blogs for Voxtell on communication and business topics, and create content for their regular email newsletters.
Why we love working with Voxtell
We’re proud to work with a business that’s focused on providing the best possible customer experience! The team at Voxtell work hard to give the service you expect from a national company, with the personal care you can only get from a local business.
We love that Voxtell supports local initiatives and nonprofit organizations, as well as being involved with local technology organizations. They are a proud sponsor of StarterStudio, a nonprofit coworking space for tech startups, and work closely with the UCF Incubator.
We’d like to thank Voxtell for giving us the opportunity to work together on their website project and to provide ongoing marketing support. We look forward to working with them to build on their success for many years to come.
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